Privacy Policy

Privacy Policy – Softhue

At Softhue, we value your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you interact with our website and services.

1. Who We Are

Softhue is an online store offering posters and wall art.

We act as the data controller for your personal data.

Contact us at:
info@softhue.nl

2. How We Use Your Information

We use your personal data to operate our business and provide you with the best possible experience.

This includes:

  • Processing and delivering your orders
  • Handling payments, returns, and refunds
  • Providing customer support
  • Improving our website and services
  • Preventing fraud and misuse
  • Sending marketing communications (only if you have given consent)

3. What Information We Collect

Information you provide directly:

  • Name
  • Address (billing and shipping)
  • Email address
  • Phone number (if provided)
  • Order and payment confirmation details
  • Messages sent to customer support

Information collected automatically:

  • IP address
  • Device and browser type
  • Website activity and interactions

Information from third parties:

We may receive data from:

  • Payment providers
  • Shipping partners
  • Shopify

4. Legal Grounds for Processing

We only process your data when legally allowed under GDPR:

  • To perform a contract (your order)
  • To comply with legal obligations
  • For our legitimate business interests
  • Based on your consent (e.g. marketing & cookies)

5. Sharing Your Data

We only share your personal data when necessary to run our business.

This may include:

  • Payment providers
  • Delivery partners
  • IT and hosting providers
  • Analytics services

We never sell your personal data.

6. Cookies & Tracking

We use cookies and similar technologies to:

  • Ensure the website functions properly
  • Analyze website performance
  • Personalize content and ads (with your consent)

You can manage your cookie preferences via your browser or cookie banner.

7. Data Retention

We only keep your data as long as necessary:

  • Orders: up to 7 years (legal requirement)
  • Accounts: until deletion
  • Marketing data: until you withdraw consent

8. Your Rights

Under GDPR, you have the right to:

  • Access your data
  • Correct your data
  • Request deletion
  • Restrict processing
  • Transfer your data
  • Object to processing
  • Withdraw consent

You can exercise your rights by contacting:
info@softhue.nl

You also have the right to file a complaint with the Dutch Data Protection Authority.

9. International Data Transfers

Some of our partners may process data outside the EU.

When this happens, we ensure appropriate safeguards such as Standard Contractual Clauses (SCCs).

10. Security

We take appropriate technical and organizational measures to protect your personal data.

However, no system is completely secure.

11. Children’s Privacy

Our services are not intended for individuals under 16 years of age.
We do not knowingly collect data from children.

12. External Links

Our website may contain links to third-party websites.
We are not responsible for their privacy practices.

13. Updates to This Policy

We may update this Privacy Policy from time to time.
The latest version will always be available on this page.

14. Contact

For any questions regarding this Privacy Policy:

info@softhue.nl

Last updated March 2026